Put your brand front and center on every call
Build trust with Branded Call ID
Discover  Feature
Show your business name on outbound calls so customers know it’s you, trust the call faster, and answer more often.
Overview

Calls recognized.  Calls answered.

By showing your company name on supported U.S. carrier networks, it turns unknown outbound calls into recognizable, credible outreach that can improve answer rates.

More trust
Customers are more likely to answer when they know who is calling.
More answers
Recognizable calls get picked up more often than unknown numbers.
Built-in support
Display your business name on carriers like T-Mobile, AT&T, and Verizon.
Ready to scale
Run branded outbound calls across high-volume campaigns with Retell’s infrastructure.
Built for Contact Centers, Not Demos

Retell is the AI Voice Platform Enterprise Contact Centers Run On

Retell lets you build, test and deploy AI phone agents that handle real call volume, so your team spends its time on the conversations that need a person.
SOC 2 Type II and HIPAA compliant. Trusted by teams running 1.000+ calls a day.
How It Works

Set up Branded Call  in just a few steps

Buy a number
Purchase a phone number in the Retell dashboard and open the Branded Call add-on.
 
Submit your
branded details
Enter your company information and the business name you want to display on supported carrier networks.
 
Start making branded calls
Once approved, your business name appears on outbound calls so customers recognize your brand right away.
 
Product Highlights

Built to Handle
the Real World

Truly Humanlike Experience
Natural turn-taking, low latency, and contextual language generation make every transfer feel effortless.
Multichannel Support
Use Retell across voice, SMS, and chat — all transfers work seamlessly across channels.
Warm Transfer Intelligence
Automatically summarize caller context before connecting, improving agent readiness.
Enterprise-Grade Reliability
No dropped handoffs, 99.9%+ uptime, and fallback systems ensure smooth transitions.
Use Cases

Proven Impact Across 

Industries

Inbounds
Inbounds.com has scaled and optimized its call campaigns without sacrificing the human oversight essential to its customers' success.
“Our early adoption of Retell AI, combined with our ability to deeply customize it and build our own infrastructure around it, really gives us an edge in the industry.”
Leonardo Danconia
CEO and Cofounder, inbounds.com
Swtch Energy
The cost of our customer support team was increasing 300 to 400 percent a year. By introducing Retell and building Lucas, we were able to reduce that burden by over 50 percent, drastically improve our SaaS margins, and still support our customers during high-growth and urgent situations.
Carter Li
CEO
Matic Insurance
As we’ve explored ways to drive greater efficiency in our business over the past 18 to 24 months, leveraging AI technologies has become a key part of that strategy. By doing so, we’re able to reduce the cost of acquiring new customers, and at the same time, maintain, or even lower, the cost of retaining and servicing them throughout their lifecycle with us.
Brian Barker
Product Manager
Integrations

Seamless

Integrations with Your
Tech Stack

View All Integrations
  • Hubspot
  • Twilio
  • Vonage
  • Go High Level
  • n8n
  • Zapier
  • Salesforce
  • Hubspot
  • Twillio
  • Vonage
  • Go High Level
  • 8n8
  • Zapier
  • Salesforce
  • Avaya
  • Genesys
  • Five9
  • Amazon Connect
  • Telnyx
  • Make
  • Cal.com
  • Avaya
  • Genesys
  • Five9
  • Amazon Connect
  • Telnyx
  • Make
  • Cal.com
Learn More

Discover More
Features

Explore how Retell AI can transform every part of your call operations. See the full range of capabilities designed for smarter automation, better efficiency, and enhanced customer experience.

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