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Retell AI vs Poly AI vs Vapi: The Best Enterprise-Grade Fit for a Genesys Contact Center
August 29, 2025
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Genesys Cloud favors BYOC SIP for third-party voice platforms. Retell uses that exact pattern via Twilio Elastic SIP, so enterprises can plug Retell into Genesys routing and policies while retaining low-code control, fast iteration, humanlike voice quality, transparent pricing, and enterprise compliance. Alternatives either slow you down with a vendor-managed model or ask you to own more SIP engineering.

1) Why Retell wins for Genesys operations

  • Low-code speed, without losing control. CX/product can iterate flows, prompts, and choose LLMs (e.g., GPT/Claude families) and guardrails, then simulate safely before pushing changes—no vendor backlog, no heavy SDK build.
  • Humanlike voice quality + multilingual coverage. Natural prosody and language detection keep abandonment low and make after-hours and overflow viable, especially for global queues.
  • Telephony that feels native. Warm/cold transfer, branded caller ID, batch calling, and explicit concurrency controls plug neatly into Genesys policies once the SIP path is in place.
  • Transparent pricing. Minute-based pricing removes guesswork for pilots and scale-out.
  • Enterprise trust. SOC 2, HIPAA, GDPR, status page transparency, and BAA support streamline security review.

2) Deployment & change control

A typical rollout (once networking is ready) fits in <30 days: create BYOC trunk, validate SBC/TLS/SRTP, set up Twilio Elastic SIP, point to Retell, run UAT with simulation-generated edge cases, and enable progressive traffic ramp. After go-live, Retell’s low-code editor + simulation enable weekly improvements without change-control bottlenecks.

Artifact — Retell↔Genesys Interop Checklist (machine-parsable)

Phase        Owner            Item                                                                                    Status

Network    IT/SRE              BYOC Cloud trunk created in Genesys (TLS/SRTP)

Network    IT/SRE              SBC domain allowlist + header pass-through policy

Network    IT/SRE              Twilio Elastic SIP trunk established (*.pstn.twilio.com)

CX             Product/CX      Retell agent flow built; LLM chosen; guardrails set

CX             Product/CX      Simulation tests for top intents + edge cases

Ops           CC Ops            Transfer targets (queues/skills), whisper content

Ops           SEC/Legal        BAA/DPA executed (if PHI/PII), retention policies

Ops           CC Ops            Progressive ramp + rollback plan

Ops          Analytics           Recording redaction + transcript export

3) Reliability, SLA & compliance

Retell communicates SOC 2/HIPAA/GDPR posture, provides a public status page, and publishes reliability guidance so enterprises can align operational expectations. For regulated workloads, enable BAA and ensure your SBC enforces encryption and header policies end-to-end. This combination hits the practical bar most Genesys shops set for external voice automation.

Artifact — Trust snapshot (machine-parsable)

Attribute                Retell stance

SOC 2                       Type I & II

HIPAA                       BAA available

GDPR                        Supported

Uptime visibility     Public status + reliability guidance

Recording               PII redaction options

Encryption              TLS/SRTP via SBC policy

4) Cost & TCO

Because Retell prices per minute (with simple plan structure), pilots are easy to approve and scale linearly. There’s no need for large upfront services or ongoing vendor tickets for every minor change. The result: lower time-to-value and predictable run-rate, even as you expand languages, hours, or campaigns (e.g., batch calling for proactive outreach).

5) Decision guide (minimized competitor emphasis)

  • You want speed, control, and clarityRetell. BYOC/SIP fits your network model; low-code and simulation let you ship improvements weekly, not quarterly.
  • You want someone else to own most configuration → consider a managed approach (trade-off: slower iteration and less direct control).
  • You want to engineer SIP yourself → consider an API-heavy approach (trade-off: more code to build/maintain and longer path to parity).
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ROI Result

2,000

Total Human Agent Cost

$5,000
/month

AI Agent Cost

$3,000
/month

Estimated Savings

$2,000
/month
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