Your HubSpot CRM is filled with valuable contacts, but calling them manually is time-consuming, inconsistent, and hard to scale.

Retell AI solves this by turning your CRM into an intelligent voice call automation engine.

With Retell AI, you can seamlessly integrate AI-powered phone calls into any HubSpot workflow. When a lead fills out a form, updates a deal stage, or meets any trigger you define, your AI voice agent automatically makes the call, introducing your company, qualifying the lead, or following up based on your workflow rules.

If the call isn’t answered, Retell can automatically schedule a follow-up for the next day. After each call, all transcripts, recordings, and summaries are logged back into HubSpot, giving your team a complete record of every interaction.

Retell AI also extracts key insights such as budget, intent, or pain points so you can build smarter, more responsive workflows.

By connecting Retell AI with HubSpot, teams save hours of manual work while delivering faster and more consistent outreach.

Automate your calls, capture deeper insights, and turn your CRM into a voice-driven engagement powerhouse, all within HubSpot.

Features

Trigger AI Calls from HubSpot Workflows

When a lead fills out a form, updates a deal stage, or meets any trigger you define, Retell AI automatically calls them. Your AI agent introduces your company, qualifies the lead, or follows up based on your workflow rules. If unanswered, the system can schedule automatic follow-ups or call-backs.

Capture call insights and enrich HubSpot records automatically

After every call, Retell AI automatically logs transcripts, recordings, and summaries to the contact's timeline in HubSpot. Key insights like budget, intent, pain points, and next steps are extracted and saved as contact properties, giving your team complete visibility without manual data entry.

Smart Follow-Up Actions Based on Call Outcomes

Retell AI analyzes each call and triggers the right next step in HubSpot. Interested leads get routed to sales, not-ready contacts enter nurture sequences, and qualified prospects automatically create deals. No manual sorting—your CRM updates itself based on what the AI learned during the conversation.